Edward Louis Bernays

Edward Bernays was the self-appointed Father o...

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Born 1891 in Vienna to Jewish parents, Edward Louis Bernays was a double nephew of psychoanalysis pioneer Sigmund Schlomo Freud. His father was Ely Bernays, brother of Freud’s wife Martha Bernays. His mother was Freud’s sister, Anna. In 1892 his family moved to New York City, where he attended DeWitt Clinton High School. In 1912 he graduated from Cornell University with a degree in agriculture, but chose journalism as his first career. He married Doris E. Fleischman in 1922

Edward Louis Bernays (November 22, 1891 – March 9, 1995), was an American pioneer in the field of public relations and propaganda along with Ivy Lee, referred to in his obituary as „the father of public relations“. Combining the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Bnai Brith Dr. Sigmund Schlomo Freud, Edward Louis Bernay

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